Googlebot Meta tags

Meta Tags

These meta tags can control the behavior of search engine crawling and indexing. The robots meta tag applies to all search engines, while the "googlebot" meta tag is specific to Google. The default values are "index, follow" (the same as "all") and do not need to be specified.

• noindex: prevents the page from being indexed
• nofollow: prevents the Googlebot from following links from this page
• nosnippet: prevents a snippet from being shown in the search results
• noodp: prevents the alternate description from the ODP/DMOZ from being used
• noarchive: prevents Google from showing the Cached link for a page.
• unavailable_after:[date]: lets you specify the exact time and date you want to stop crawling and indexing of this page
• noimageindex: lets you specify that you do not want your page to appear as the referring page for an image that appears in Google search results.

source: googlewebmasters

Seo Latest top Tips 2008

Latest SEO 2008 Tips

So SEO Guys m not gona waste time here and would come to the point itslef in SEO
M not gona spoon feed here anyone but would give u tips can help u guyz,,,

Tips SEO Optimization / Rankings
# Title, Description optimization to the point and relevant only.
# Keywords chosen must be target specific | niche and relevant categories.
# Keywords to be placed keeping usability point of view in mind.
# Anchor text - Link building - Keyword placement relevant keys should attract users to click on the anchor text links.
# Content- Must not be implemented as if it has been done specially for search engines. Natural Content
# Content optimization - Should not be over optimized - Make content at ease and short written and placement of keywords at end of paragraphs
# Don't over do SEO optimization would be treated as spam and rankings would be affected.
# SEO optimization to be done concentrating only 1 search engine Google - get on top in google and then go for the other 2 Yahoo | MSN - As google itself gets around 56% of traffic, so u can imagine the traffic
# Selection - Countries - Use Google Maps
# Link Building - Important part - Google in 2008 would be behind link building spam techniques
One way links is gr but then lot of spam going - Go for relevant One way links
Link exchange - Old technique - Big G doesn't love LE
Link exchange - minimum 10 relevant sites only - Lot of webmasters exchange with irrelevant sites
Linking should be Deep linking internal pages + Deep submission in sub category pages and relevant categories
# Blogging / Rss - Go behind active users who blog daily and have great niche sites and interesting articles
# Run behind Widgets, images which relate to ur site
# Site structure - Tree type - All internal links to be strong not more than 2-3 clicks away
# Validation W3C
# Not to forget - Keep on updated with Web 2.0 Social Media Marketing
# Article Postings again - relevant categories
# Go for Niche web directories and also go for - Socializing
# Newer go for Buy or Sell Links get banned by google
# Use smart seo techniques to get traffic by experimentation - Newer overdo and should be within limits of Google's

Guidelines
# Get Updated with Google Alerts
# 3 Search Engines - G, Y, MSN - Study, Analyze, Experiment

I hear every day SEARCH ENGINE OPTIMIZATION needs SEO Guys
Really?????????


Main Objective of any client: To get traffic rather that on being top
Go for traffic
Get Natural traffic
Optimize for Local search
Use extensively Google tools and there great resources that still many seo guys don't use
Use manual submission than any software based
Robots.txt optimization - Google 2008 update would be crucial need to check in the coming 6 months
Strong Analysis of sites weekly and monthly basis

Traffic:
Internet Marketing | SEO Optimization on page must be 100% which is the base | SEM Marketing | Blogging Relevant niche categories | Deep Linking subcategory sites | Content optimization | Community forums that relate to ur site | Usability | Constant activity with users - Communication |


Bottom line:
Target for heavy niche Traffic | Social sites | Blogs | Avoid scam and follow guidelines | Use Smart Internet/SEO techniques and go for hardcore Human based research - Study of human behaviour is important for niche sites | Avoid competition - go for the gateways - Less competition high traffic keys

Research - Experiment on Google within limits




Regards
Pravish Thomas

MSN Guideliness Updated

MSN Guidelines Updated

Technical recommendations for your website

• Use only well-formed HTML code in your pages. Ensure that all tags are closed, and that all links function properly. If your site contains broken links, MSNBot may not be able to index your site effectively, and people may not be able to reach all of your pages.
• If you move a page, set up the page's original URL to direct people to the new page, and tell them whether the move is permanent or temporary.
• Make sure MSNBot is allowed to crawl your site and is not on your list of web crawlers that are prohibited from indexing your site.
• Use a robots.txt file or meta tags to control how MSNBot and other web crawlers index your site. The robots.txt file tells web crawlers which files and folders it is not allowed to crawl. The Web Robots Pages provide detailed information on the robots.txt Robots Exclusion standard. This site may be available in English only.
• Keep your URLs simple and static. Complicated or frequently changed URLs are difficult to use as link destinations. For example, the URL www.example.com/mypage is easier for MSNBot to crawl and for people to type than a long URL with multiple extensions. Also, a URL that doesn't change is easier for people to remember, which makes it a more likely link destination from other sites.

Content guidelines for your website

The best way to attract people to your site, and keep them coming back, is to design your pages with valuable content that your target audience is interested in.

• In the visible page text, include words users might choose as search query terms to find the information on your site.
• Limit all pages to a reasonable size. We recommend one topic per page. An HTML page with no pictures should be under 150 KB.
• Make sure that each page is accessible by at least one static text link.
• Keep the text that you want indexed outside of images. For example, if you want your company name or address to be indexed, make sure it is displayed on your page outside of a company logo.
• Add a site map. This enables MSNBot to find all of your pages easily. Links embedded in menus, list boxes, and similar elements are not accessible to web crawlers unless they appear in your site map.
• Keep your site hierarchy fairly flat. That is, each page should only be one to three clicks away from the home page.

Items and techniques discouraged by MSN Search

The following items and techniques are not appropriate uses of the MSN Search index. Use of these items and techniques may affect how your site is ranked within MSN Search and may result in the removal of your site from the index.

• Loading pages with irrelevant words in an attempt to increase a page's keyword density. This includes stuffing ALT tags that users are unlikely to view.
• Using hidden text or links. You should use only text and links that are visible to users.
• Using techniques to artificially increase the number of links to your page, such as link farms.

source : msn

SEO Survival

New SEO Companies watch out 2008

Only companies who come up with Innovative ideas & Experiments would survive in the long run-

# Custom Website Content creation

# Inbound Link Building

# Press Release Services

# Viral marketing

# SMO

# Blog management can really survive and gain rankings + traffic

Outdated SEO

Directory Submissions, Link building techniques - link exchange, Key spam would fade out in 2008 Google's future updation.

Suggestions - Again the Content is the best solutions + Usability + Interactive Design would catch up. Gain Backlinks strength with Relevant link building . Boost PR with High Quality Content. Communities are the best. Experiment SEO+SMO for Future. Study Google's Algo Update well in advance.

Bottom line - Google - Yahoo - MSN and other search engines love only Relevant and user related content. Give what the users want is my suggestions

One word in SEO : Experiment - Experiment - Experiment ||Google + Yahoo + MSN||

By SEO Pravish[novice]

SEO Google News updated

Google Cross-Platform Bid Management Tool

Google will launch a cross-platform bid management tool (API based; to work across engine platforms including Yahoo Search Marketing & MSN Ad Center).

Mobile

Mobile advertising will reach $5 billion in 2008 (up from $3 billion in 2007)

Google Webmaster Updated :

Added Diagnostic reporting as well as Sitemap Configuration specific to video.

Below are some of the main items which Google Webmaster Tools now addresses.

• Missing Title Tags
• Long/Short Title Tags
• Non-informative Title Tags
• Short/Long Meta Descriptions
• Duplicate Meta Descriptions

Content Analysis : Issues Google found when Crawling and indexing site. Check this for increasing rankings. Keep a watch regularly on this part can gain traffic too.

Google Sitemap Video : Google now provides - Universal search - Videos that appear in web search results. Can now include url to videos.

source : googlewebmaster

Google updated - SEO Outdated Techniques

SEO - Outdated techniques :

· Link brokers - networks

· Buying directory links

· Using subdomains to own the SERPs

· Pay per Post sponsored blog post networks

· And 10 blue links

· “Irrelevant Reciprocal Links”

Google can pick out cloaked paid links. So avoid paid links and brokers.

By SEO Pravish

Yahoo! Search Content Quality Guidelines

Yahoo! Search Content Quality Guidelines - Yahoo

• Original and unique content of genuine value
• Pages designed primarily for humans, with search engine considerations secondary
• Links intended to help people find interesting, related content, when applicable
• Metadata (including title and description) that accurately describes the contents of a web page
• Good web design in general

Unfortunately, not all web pages contain information that is valuable to a user. Some pages are created deliberately to trick the search engine into offering inappropriate, redundant or poor-quality search results; this is often called "spam." Yahoo! does not want these pages in the index.

Yahoo! Considers Unwanted:

Some, but not all, examples of the more common types of content that Yahoo! does not want include:
• Pages that harm accuracy, diversity or relevance of search results
• Pages dedicated to directing the user to another page (doorway pages)
• Multiple sites or pages offering substantially the same content
• Pages that rely heavily on content or links to content created for another web site, such as affiliate content
• Sites with numerous, unnecessary virtual hostnames
• Pages in great quantity, automatically generated or of little value (cookie-cutter pages)
• Pages using methods to artificially inflate search engine ranking
• The use of text or links hidden from the user
• Pages that give the search engine different content than what the end user sees (cloaking)
• Sites cross-linked excessively with other sites to inflate a site's apparent popularity (link schemes)
• Pages built primarily for the search engines or pages with excessive or irrelevant keywords
• Misuse or inaccurate use of competitor or brand names
• Sites that use excessive pop-ups, install malware (i.e. spyware, viruses, trojans), or interfering with user navigation
• Pages that seem deceptive, fraudulent, or provide a poor user experience

source : yahoo