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Tampilkan postingan dengan label latest-seo-updates. Tampilkan semua postingan

Latest SEO Updates December 2013

Some of the Latest Updates about SEO & Latest In formations

1. Google is Tough on Repeat Offenders

One of the most fascinating and little-known areas of SEO news is Google penalties. When websites break Google’s webmaster guidelines with outdated tactics like buying links, they’re typically caught. 
Google’s head spam fighter, Matt Cutts, recently revealed in a Q & A session that it’s much harder to come back and rank well after a second or third penalty. In fact, his recommendation for websites who are trying to improve their SEO after past use of purchase links to use the disavow tool to wipe their backlinks completely

2. Rich Snippets Could Be Rolled Out Soon

The author photos which appear next to search results once you’ve earned Google authorship are a form of rich snippet. However, it appears the world’s biggest search engine is considering leveling the playing field

3. In-Depth Results aren’t Going Anywhere

Back when Google’s Hummingbird Algorithm re-write was launched, the search engine announced they’d be sharing in-depth search results for around 10% of queries that may require more complex answers. Recent SEO news have indicated that the in-depth articles initiative continues, and that every web master has an opportunity to have their content featured among these top results:

While many of the websites featured in in-depth results have extraordinarily high site authority, the Google webmaster blog announced the SEO news that you can improve your chances of being featured here with the following tactics:

4. Google to Index App Content

If you haven’t yet built an app for your business, there may be even more incentive to get started now. Some of Google’s latest SEO news is that content from Android apps would soon be indexed like regular web pages.

5. Google PageRank is Now Up-to-Date

In perhaps the most shocking piece of SEO news in months, Google PageRank was quietly updated on December 6, 2013. Prior to 2012, the tool bar was updated on a quarterly basis, allowing SEOs and content marketers almost real-time access to their site’s authority in the eyes of Google.

6. Semantic Search is on the Rise

Anyone who’s been using web technologies for more than a decade remembers Boolean search operators. Early search engines weren’t smart enough to pick up on things like plural words, and you had to join your queries together with specific terms like “and”, “or”, and “else.” However, the deployment of Google Hummingbird, Bing’s Satori and Facebook’s knowledge graph in 2014 is clear evidence that search engines are getting much smarter at picking up on the variation behind phrasing choices, a concept known as semantic search.

7. Google Penalizes Excessive Linking

Cutts recently addressed the long-standing belief that you should never exceed 100 links per page on your website. Turns out, it’s still a wise best practice. In the early days of search, major engines had trouble indexing content with more than 100 links. While the capability is now there, excessive linking can be a pretty serious red flag that someone’s being spammy. Cutts recommends that content marketers stick to a “reasonable number” of links.


Read more at http://www.business2community.com/seo/7-breaking-seo-news-updates-will-take-business-new-heights-0714317#u9uk3sj7d3iZuxKd.99


Latest Google Hummingbird Google Algorithm Updates 2013!

New Algorithm Humming Bird in TECHNOLOGY!

It is fact that internet search has become quite a common approach, these days, whether it is about finding information, logging complaint, and purchasing any product or service. Google, one of the best search engines, always prefer to facilitate the searchers, which is why it introduces different algorithm on time to time basis. Algorithm basically works for the searchers to help them in finding the pages, which have the searched keywords.  To facilitate online users more, Google has introduced its new algorithm, named Hummingbird, on its 15thbirthday.


What Google hummingbird is all about?
According to many experts, Google hummingbird is a true replacement of Penguin and Panda, as it pays more attention towards each and every word of the query input by the user. The basic aim of this algorithm is to find out what the online user is actually looking for so that the search engine may offer him the web pages with exact matching words. Now you must be thinking why this algorithm is known as hummingbird. Isn’t it? If you are thinking the same then you must know that Google has named this algorithm hummingbird because of its fast speed and precise nature.


What Google Hummingbird is going to Affect Websites?

With the launch of new algorithm, everyone is concerned that how it will affect the websites.  If one would say that the emergence of hummingbird algorithm will change the entire system of Google ranking and content judgment then it will not be wrong.
The basic aim of this algorithm is to focus the quality of the content in order to facilitate the online users at its best. It is assumed that with the help of hummingbird algorithm, the use of Black Hat SEO Technique will be decreased, which will be quite beneficial for the real SEO experts and of course, for the online users. Do not forget that if you will found using such techniques by Google then it will penalized for your site. The most interesting part is that this hummingbird algorithm is already there and affecting search results. You will be amazed to know that humming bird algorithm was launched just a month ago but it has affected almost 90% of total worldwide searches already, which is quite surprising.


In nutshell, it is worthy to acknowledge milestone of Google in terms of more user satisfaction and to offer more recognition to experts, who are putting real efforts.

This post is written by Adeel Zia, A social media marketing strategist and search engine optimizer who has been working as SEO monitor from the last 3 years. 

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Guest Blogging


Guest Blogging:
GB is a technique used by bloggers to target blog traffic where bloggers can write posts to increase traffic on other bloggers blog.

2 WAYS of GUEST BLOGGING:
You write a post which would appear on other persons blog
Another person will write blog post which willl appear on your site.


Tips for BLOGGERS:

  • Blog must be relevant
  • Blog must have sufficient content already
  • Blog must be indexed in google
  • Strong punchlines will attract bloggers
  • Use of specific and unique keywords which relates to blog will be given the highest priority
  • Promote your Guest Post to your own networks, and if the blogger finds that your blog post is bringing good traffic and comments then there is a chance to get another guest post published.
  • SOCIAL - Promote to FB, TWITTER, GOOGLE+, Pinterest, Digg, Stumble, Delcious, Linkedin
Contact me for GUEST BLOGGING on my blog.  Quality Content will be accepted.


Google Algorithm Changes 2012 August & September: 65 Changes

65 Changes for August & September 2012 - Google Algorithm



Here’s the list for August:
  • #82862. [project “Page Quality”] This launch helped you find more high-quality content from trusted sources.
  • #83197. [project “Autocomplete”] This launch introduced changes in the way we generate query predictions for Autocomplete.
  • #83818. [project “Answers”] This change improved display of the movie showtimes feature.
  • #83819. [project “Answers”] We improved display of the MLB search feature.
  • #83820. [project “Answers”] This change improved display of the finance search feature.
  • #83384. [project “Universal Search”] We made improvements to driving directions in Turkish.
  • #83459. [project “Alternative Search Methods”] We added support for answers about new stock exchanges for voice queries.
  • LTS. [project “Other Ranking Components”] We improved our web ranking to determine what pages are relevant for queries containing locations.
  • Maru. [project “SafeSearch”] We updated SafeSearch to improve the handling of adult video content in videos mode for queries that are not looking for adult content.
  • #83135. [project “Query Understanding”] This change updated term-proximity scoring.
  • #83659. [project “Answers”] We made improvements to display of the local time search feature.
  • #83105. [project “Snippets”] We refreshed data used to generate sitelinks.
  • Imadex. [project “Freshness”] This change updated handling of stale content and applies a more granular function based on document age.
  • #83613. [project “Universal Search”] This change added the ability to show a more appropriately sized video thumbnail on mobile when the user clearly expresses intent for a video.
  • #83443. [project “Knowledge Graph”] We added a lists and collections component to theKnowledge Graph.
  • #83442. [project “Snippets”] This change improved a signal we use to determine how relevant a possible result title actually is for the page.
  • #83012. [project “Knowledge Graph] The Knowledge Graph displays factual information and refinements related to many types of searches. This launch extended the Knowledge Graphto English-speaking locales beyond the U.S.
  • #84063. [project “Answers”] We added better understanding of natural language searches for the calculator feature, focused on currencies and arithmetic.
  • nearby. [project “User Context”] We improved the precision and coverage of our system to help you find more relevant local web results. Now we’re better able to identify web results that are local to the user, and rank them appropriately.
  • essence. [project “Autocomplete”] This change introduced entity predictions in autocomplete. Now Google will predict not just the string of text you might be looking for, but the actual real-world thing. Clarifying text will appear in the drop-down box to help you disambiguate your search.
  • #83821. [project “Answers”] We introduced better natural language parsing for display of the conversions search feature.
  • #82279. [project “Other Ranking Components”] We changed to fewer results for some queries to show the most relevant results as quickly as possible.
  • #82407. [project “Other Search Features”] For pages that we do not crawl because of robots.txt, we are usually unable to generate a snippet for users to preview what's on the page. This change added a replacement snippet that explains that there's no description available because of robots.txt.
  • #83709. [project “Other Ranking Components”] This change was a minor bug fix related to the way links are used in ranking.
  • #82546. [project “Indexing”] We made back-end improvements to video indexing to improve the efficiency of our systems.
  • Palace. [project “SafeSearch”] This change decreased the amount of adult content that will show up in Image Search mode when SafeSearch is set to strict.
  • #84010. [project “Page Quality”] We refreshed data for the "Panda" high-quality sites algorithm
  • #84083. [project “Answers”] This change improved the display of the movie showtimes search feature.
  • gresshoppe. [project “Answers”] We updated the display of the flight search feature for searches without a specified destination.
  • #83670. [project “Snippets”] We made improvements to surface fewer generic phrases like "comments on" and "logo" in search result titles.
  • #83777. [project “Synonyms”] This change made improvements to rely on fewer "low-confidence" synonyms when the user's original query has good results.
  • #83377. [project “User Context”] We made improvements to show more relevant local results.
  • #83484. [project “Refinements”] This change helped users refine their searches to find information about the right person, particularly when there are many prominent people with the same name.
  • #82872. [project “SafeSearch”] In "strict" SafeSearch mode we remove results if they are not very relevant. This change previously launched in English, and this change expanded it internationally.
  • Knowledge Graph Carousel. [project “Knowledge Graph”] This change expanded theKnowledge Graph carousel feature globally in English.
  • Sea. [project “SafeSearch”] This change helped prevent adult content from appearing when SafeSearch is in "strict" mode.
  • #84259. [project “Autocomplete”] This change tweaked the display of real-world entities in autocomplete to reduce repetitiveness. With this change, we don't show the entity name (displayed to the right of the dash) when it's fully contained in the query.
  • TSSPC. [project “Spelling”] This change used spelling algorithms to improve the relevance of long-tail autocomplete predictions.
  • #83689. [project “Page Quality”] This launch helped you find more high-quality content from trusted sources.
  • #84068. [project “Answers”] We improved the display of the currency conversion search feature.
  • #84586. [project “Other Ranking Components”] This change improved how we rank documents for queries with location terms.

Here’s the list for September:

  • Dot. [project “Autocomplete”] We improved cursor-aware predictions in Chinese, Japanese and Korean languages. Suppose you're searching for "restaurants" and then decide you want "Italian restaurants." With cursor-aware predictions, once you put your cursor back to the beginning of the search box and start typing "I," the prediction system will make predictions for "Italian," not completions of "Irestaurants."
  • #84288. [project “Autocomplete”] This change made improvements to show more fresh predictions in autocomplete for Korean.
  • trafficmaps. [project “Universal Search”] With this change, we began showing a traffic map for queries like "traffic from A to B" or "traffic between A and B."
  • #84394. [project “Page Quality”] This launch helped you find more high-quality content from trusted sources.
  • #84652. [project “Snippets”] We currently generate titles for PDFs (and other non-html docs) when converting the documents to HTML. These auto-generated titles are usually good, but this change made them better by looking at other signals.
  • #83761. [project “Freshness”] This change helped you find the latest content from a given site when two or more documents from the same domain are relevant for a given search query.
  • #83406. [project “Query Understanding”] We improved our ability to show relevant Universal Search results by better understanding when a search has strong image intent, local intent, video intent, etc.
  • espd. [project “Autocomplete”] This change provided entities in autocomplete that are more likely to be relevant to the user's country. See blog post for background.
  • #83391. [project “Answers”] This change internationalized and improved the precision of thesymptoms search feature.
  • #82876. [project “Autocomplete”] We updated autocomplete predictions when predicted queries share the same last word.
  • #83304. [project “Knowledge Graph”] This change updated signals that determine when to show summaries of topics in the right-hand panel.
  • #84211. [project “Snippets”] This launch led to better snippet titles.
  • #81360. [project “Translation and Internationalization”] With this launch, we began showing local URLs to users instead of general homepages where applicable (e.g. blogspot.ch instead of blogspot.com for users in Switzerland). That’s relevant, for example, for global companies where the product pages are the same, but the links for finding the nearest store are country-dependent.
  • #81999. [project “Translation and Internationalization”] We revamped code for understanding which documents are relevant for particular regions and languages automatically (if not annotated by the webmaster).
  • Cobra. [project “SafeSearch”] We updated SafeSearch algorithms to better detect adult content.
  • #937372. [project “Other Search Features”] The translate search tool is available through the link "Translated foreign pages" in the sidebar of the search result page. In addition, when we guess that a non-English search query would have better results from English documents, we'll show a feature at the bottom of the search results page to suggest users try the translate search tool. This change improved the relevance of when we show the suggestion.
  • #84460. [project “Snippets”] This change helped to better identify important phrases on a given webpage.
  • #80435. [project “Autocomplete”] This change improves autocomplete predictions based on the user's Web History (for signed-in users).
  • #83901. [project “Synonyms”] This change improved the use of synonyms for search terms to more often return results that are relevant to the user's intention.

Latest SEO Updates: Google PR, Algorithm Change - Google May Day Update

 Major Updates: Google PR Updates, Algorithm Change - Google May Day Update

A) What is Google May Day Update?
According to Matt Cutts of Google said at Google I/O and confirmed
This is an algorithmic change in Google, looking for higher quality sites to surface for long tail queries. It went through vigorous testing and isn’t going to be rolled back.


Google said this was a change to the rankings algorithm and not a change to the indexing or crawling areas.
IMPACT:
  • This does impact long-tail keywords, as covered almost a month ago
  • Cutts says auto-generated pages and content farms tend to get hit the most by Mayday.
  • His advice to webmasters affected by it, is basically to improve quality
  • Stuff that's not available anywhere else can be helpful - stuff that's not duplicate or scraped or lower quality.
  • Even Cutts says you shouldn't just focus on search engines. 



According to FOX:
This change seems to have primarily impacted very large sites with “item” pages that don’t have many individual links into them, might be several clicks from the home page, and may not have substantial unique and value-added content on them. For instance, ecommerce sites often have this structure. The individual product pages are unlikely to attract external links and the majority of the content may be imported from a manufacturer database. Of course, as with any change that results in a traffic hit for some sites, other sites experience the opposite. Based on Matt’s comment at Google I/O, the pages that are now ranking well for these long tail queries are from “higher quality” sites (or perhaps are “higher quality” pages).
.
According to WebProNews spoke with Google's Matt Cutts at SMX Advanced, and he talked a little bit about Mayday, saying that it was designed to try and spot signals of quality on pages and sites that would be good for users.
B) Google PR Updates:
It is important to note that Toolbar PageRank has no direct correlation with ranking. Google uses their own internal PageRank numbers and what they show in the Toolbar is often believed to not just be outdated but also not accurate.
More Information 

Google SEO Chrome Extensions! Latest Google Chrome Addons|Plugins

SEO Google Chrome Extensions!  Get ur best one out of it

Hi SEO guyz,

I have found out chrome extensions related to SEO for chrome browser.  No Restart needed. Easy Install

Some of the best Google Chrome Extensions tools which i have found as under:
Once u are there just need to search for the tools mentioned and u can get the best tools for SEO. Its very easy compared to Mozila Firefox as in Google Chrome its installed without any restart. Its fast and easy.

Enjoy Google Chrome Addons or say it Google Chrome Extensions - For Google Chrome Browsers!
By Pravish SEO
Thanx

Latest Book Deals on Black Friday! SEO, Google Videos

Latest Book Deals on Black Friday! SEO, Google Books & VIDEOS CHECKOUT:

Purchase the best SEO Books Online Now at hot offers & at Discounted prices!!
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SEO BLACK FRIDAY BOOKS: THE BEST BUY OFFER!!


Google SEO News! SEO News Update - November 2009

Latest Google SEO News Updates & Launches November 2009 Update:

Google has come up with many updates regarding SEO

  • Page Rank Update October
  • Chrome, Wave, Android has been launched
  • One box results
  • Google Squared - Experimental
  • Google Social Search - Experimental
  • Google's Show options ( Forums, Blogs, Social, News, Videos, Reviews
  • Google Latest Ranking Factor - Page Speed
  • Adjust Parameter settings in Google Webmaster Tool - gives more flexibility for crawling
  • Google Webmaster Tool - Googlebot Fetch results with full http status report
  • Google Webmaster Tool - Malware Warnings
  • Google Webmaster Tool - Keywords significance and occurrence
  • Google Caffeine Update - (Infrastructure change, new indexing architecture, flexibility and faster documents)
These are the latest launches and updates regarding Google for SEO's
Keep updated, subscribe or bookmark me!
CHEERS!!!

Google Page Rank Updates October 2009: - Google Latest PR Updates October!

Latest Google Page Rank Updates // 2009 latest october - Last Google Page Rank update was July 29, 2009

Current Google Page Rank update for October is still going on, some of the blogs have gone down, and some of the sites have gone up.

PR - I don't consider Page rank as that important, becz what is important is relevant traffic and increase in visitors becz that's what it counts more. There are many sites which as PR2 which do outrank PR4 websites too. Page rank is useful when it comes to branding, link exchanges with relevant categories, promotion, targeting high end competition.


Last GOOGLE Page Rank Update was: July 29, 2009
TO CHECK PAGE RANK : www.digpagerank.com


Check Page Rank of any web site pages instantly:




This free page rank checking tool is powered by Page Rank Checker service
More updates waiting

SEO News Updates / SEO Flash News / SEO Update's

SEO News updates about Search Engines: HOT NEW SEO Updates Flash / Sitemaps / Reconsideration in Google Index

1) FLASH SITES INDEXED
Previously Google began crawling and indexing Flash content, but now Google can also index external content that loads within an SWF file, and associate it with that file, so that it will appear in search results.

2) Reconsideration requests: Now with notifications

If you've submitted a reconsideration request via Webmaster Tools,after your request has been processed, we'll confirm this by sending a message to your Message Center in Webmaster Tools.
If it's doing well, it means that Google has reviewed your site and believes that it adheres to our Webmaster Guidelines. If your site still isn't performing well in search, we recommend reviewing our Webmaster Guidelines and also checking out these possible reasons why your site might not be doing as well as you expect. This is really a new feature google has come up, where many webmasters who are not aware of Google's guidelines can come to know about the warnings and
rules of google search index. Its important to know about Search Engines specially when u are targeting Google for business where Google's search traffic is #1 62%.

3) Sitemaps Updates

  • Sitemaps helps search engines to find new and changed content faster. Using Sitemaps doesn't guarantee that your site will be crawled and indexed completely, but it certainly helps us understand your website better
  • Google now support to 50,000 child Sitemaps for Sitemap index files (instead of the previous 1,000) - Now this is great feature from Google!!
  • Multiple owner verification facility in Sitemap
  • Time has been greatly reduced with the average time from submitting a Sitemap file to processing it and showing some initial data in Webmaster Tools
  • Why is there difference in Google index and sitemap index results?? We get different results in google search when we put [site:example.com] and the indexed pages in SITEMAP webmasters tools are different. Actually the site operator, on the other hand, takes into account whatever Google has crawled, which may include URLs not included in your Sitemap, such as newly added URLs or other URLs discovered via links. Your Sitemap report only show the URLs that you've submitted in your Sitemap file.
Google's site operator [site:example.com] shows the following results
  • a rough estimate of how many pages have been indexed
  • one indication of if your site has been hacked
  • if you have duplicate titles or snippets



SEO TOP RANKINGS TOOL: Analyze with this tool for ur keywords in 3 major search engines for ur RANKINGS
http://www.exactfactor.com/





source: googlewebmastercentral

Latest SEO Updates: Google Webmaster Guideliness: Google's SEO Guidelines!

Google webmaster guidelines: Any webmaster who are new to the SEO industry or know about the SEO Industry must go through Google's guidelines which will give u insights about how to help find google index, and rank your site check Google's guidelines

Search Engine Optimization (SEO): Latest SEO Updates from GOOGLE's Webmaster Guidelines. Before Hire SEO check the Google's SEO Checklist. I like this step taken by Google as it gives an insight for webmasters, business guys to know before they hire SEO's.
Me(Pravish Thomas) myself as an SEO Analyst and Strategy Planner do highly recommend the following important points as under:

Many top SEO's and Consultants recommends:
* Review of your site content or structure
* Technical advice on website development: for example, hosting, redirects, error pages, use of JavaScript
* Content development
* Management of online business development campaigns
* Keyword research
* SEO training
* Expertise in specific markets and geographies.


Watch out for Unethical SEO's before u hire them!
  • owns shadow domains
  • puts links to their other clients on doorway pages
  • offers to sell keywords in the address bar
  • doesn't distinguish between actual search results and ads that appear on search results pages
  • guarantees ranking, but only on obscure, long keyword phrases you would get anyway
  • operates with multiple aliases or falsified WHOIS info
  • gets traffic from "fake" search engines, spyware, or scumware
  • has had domains removed from Google's index or is not itself listed in Google
  • requests your FTP account information or root access to your server

If u feel that any SEO has done damage to ur website or doing unethical SEO services then kindly follow as under:

In the United States, the Federal Trade Commission (FTC) handles complaints about deceptive or unfair business practices. To file a complaint, visit: http://www.ftc.gov/ and click on "File a Complaint Online," call 1-877-FTC-HELP, or write to:

Federal Trade Commission
CRC-240
Washington, D.C. 20580

If your complaint is against a company in a country other than the United States, please file it at http://www.econsumer.gov/


Note:

If anyone would like to outsource projects related to SEO, SEM, Freelance, Web page optimization, Top ranks in search engines, Consulting then do get in touch with me. Free analysis of sites would be given on case to case basis and how to improve site to increase traffic and user visibility will also be provided. mail to pravishseoexpert {@} yahoo.com. A perfect on page optimization will always lead to a long term success.



source: http://www.google.com/support/webmasters/bin/answer.py?answer=35291&ctx=sibling

Google updated - SEO Outdated Techniques

SEO - Outdated techniques :

· Link brokers - networks

· Buying directory links

· Using subdomains to own the SERPs

· Pay per Post sponsored blog post networks

· And 10 blue links

· “Irrelevant Reciprocal Links”


Google can pick out cloaked paid links. So avoid paid links and brokers.

By SEO Pravish